Creating a virtual onboarding experience to help new students find a sense of belonging, student engagement and success professionals at Bob Jones University wanted a versatile online orientation platform to adapt to their student and family engagement strategies.

To respond to students in a more timely and relevant way during the admissions process, BJU wanted an online orientation to begin the process of answering three big questions:

1. What does it take to be successful?
2. Do I have what it takes?
3. Do I belong here?

A strong sense of belonging is a vital part of a successful college experience, so helping students discover connections as soon as they show an interest builds confidence and reinforces enrollment decisions. BJU is now showing students and their families a preview of their educational future, the support they can expect, and how to make those invaluable connections. Personalized, interactive, and video-rich content presented within a responsive virtual experience is proving effective for both recruiting and orientation.

WATCH this Recording to

• Learn from Rebecca Weier, Director of Student Engagement & Success at Bob Jones University
• Tour “Bruin Bound,” BJU’s virtual onboarding platform
• Explore best practices in UX design, content creation, video production, and technology integration
• Examine outcomes from system-generated data and survey responses
• Experience a versatile onboarding solution adaptable to any recruiting and onboarding scenarios