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Advantage Design Group
Advantage Design Group
800.657.1338 | 904.722.8200
6877 Phillips Industrial Blvd | Jacksonville, FL 32256

Virtual Onboarding Experience Fosters a Sense of Belonging

Versatile Platform Supports Recruiting & Orientation

Bruin Bound: Virtual Onboarding Experience

Bob Jones University

Creating a virtual onboarding experience to help new students find a sense of belonging, student engagement and success professionals at Bob Jones University wanted a versatile online orientation platform to adapt to their student and family engagement strategies.

To respond to students in a more timely and relevant way during the admissions process, BJU wanted an online orientation to begin the process of answering three big questions:

  1. What does it take to be successful?
  2. Do I have what it takes?
  3. Do I belong here?

A strong sense of belonging is a vital part of a successful college experience, so helping students discover connections as soon as they show an interest builds confidence and reinforces enrollment decisions. BJU is now showing students and their families a preview of their educational future, the support they can expect, and how to make those invaluable connections. Personalized, interactive, and video-rich content presented within a responsive virtual experience is proving effective for both recruiting and orientation.

WATCH this Recording to

  • Learn from Rebecca Weier, Director of Student Engagement & Success at Bob Jones University
  • Tour “Bruin Bound,” BJU’s virtual onboarding platform
  • Explore best practices in UX design, content creation, video production, and technology integration
  • Examine outcomes from system-generated data and survey responses
  • Experience a versatile onboarding solution adaptable to any recruiting and onboarding scenarios