Is your college website performing more like a maze that's trapping your prospective students and costing you enrollments? When your website needs to serve so many purposes, students often get lost clicking through endless pages, digging through information that may not even apply to them. 

At Ivy Tech Community College-Sellersburg, part of the nation's largest community college system with over 200,000 students across 19 campuses, this maze-like experience was driving prospective students away before they could find what they needed. Instead of breaking under the pressure of competing with 18 other campuses for attention, enrollment marketing and recruiting leaders adopted the Advantage Recruiting^TM platform and broke through with a game-changing solution: a personalized, campus-specific digital platform that eliminates confusion and creates clear pathways to enrollment.

Their approach to enrollment marketing didn't just break the mold—it is shattering the traditional recruiting playbook, yielding measurable results and capturing the attention of leadership across their entire state system.

"Students love that when they log into the platform, it speaks to them, it's personalized to them, and everything is contained. With this platform, students are talking about how easy it is to use. They're exploring programs definitely offered on our campus and we're able to put our touch on all the things that make us special."

Attend this Webinar

Join Tyiana Thompson, Vice Chancellor of Student Affairs and Marketing, and Chanda Rodski, Director of Admissions, from Ivy Tech Community College-Sellersburg as they share insights and real-life experiences. This discussion and demonstration will touch on

• How to create a personalized, campus-specific digital experience that eliminates student confusion
• Strategies for implementing video-forward, student-centered content that resonates with both traditional and non-traditional learners
• Real-world tactics for promoting your platform through QR codes, CRM integration, and social media
• How to leverage analytics to understand student behavior and continuously optimize the user experience
• Why faculty and staff buy-in can be your secret weapon for platform adoption
• Practical approaches to gaining leadership support for innovative recruitment tools

What’s the difference?

"We're enhancing the overall student experience and how they're getting to know us... like being fresh with how information is delivered to prospective students... being very video-forward, with fewer words and more intentional content."

Advantage Recruiting^TM isn't just another website or static brochure; it's a curated digital experience where every click is intentional, every video is purposeful, and every interaction moves students closer to enrollment. You'll see a live demonstration of the platform and learn how Sellersburg tracks engagement to make data-driven improvements.

Perfect for enrollment managers, admissions directors, marketing professionals, and student affairs leaders looking to enhance their digital recruitment strategy and create more meaningful connections with prospective students.

Register Today

Registration includes access to the recording.