OPTIMIZE Newsletter

Digital experiences enhance connection. Successfully onboarding during a life transition is an incremental experience. Balance the personal touch and realness of in-person events with a versatile digital resource that fills the anticipation gap, fosters exploration and preparedness, removes travel and technology friction, tracks engagement in real time, and frees your staff to focus on relationships. You can have it all!

INSIDE THIS ISSUE

• Learning Modules for Better Readiness
• Expanding Your Audience
• More Video? Yes, please!
• Supporting Your Success
• Trading Up for Your Re-Brand
• Upcoming Events
• New Student Experience Heroes

IDEAS IN ACTION

Add learning modules to your orientation platform to convey in-depth knowledge on important topics. Learning modules create informed students, add efficiency, and promote an overall sense of confidence and well-being within your campus community. 

Title IX Module Supports Compliance & Automatically Stays Current

Developed in tandem with subject matter experts, the Title IX Module delivers current information in a video-rich, interactive virtual experience that is relatable and takes less than 10 minutes to complete. The Title IX Module seamlessly integrates with Advantage Orientation^® and can be customized for your specific needs. As federal regulations evolve, the module is automatically updated for you. Real-time analytic tools are included to support compliance. Learn more here.

COMING SOON: Financial Literacy Module

How can you help students understand the complexities of financial choices, establish financial goals, and make sound financial decisions for their education and future? Add the Financial Literacy Module!

Currently in development with subject matter experts, the Financial Literacy Module discusses 3 Pillars of Financial Literacy: paying for school, budgeting, and financial life skills. Complex financial topics are presented in an approachable, clear manner and knowledge-check quizzes are included.

Your students gain the information they need just when they need it the most! Improve campus efficiencies with empowered, proactive, well-equipped students. Add the Financial Literacy Module to your platform as an extension of the transition experience or launch the module as its own, self-contained learning experience.

Get on the Waiting List!

Use the form to let your Client Success Specialist know you want to be among the first to improve your campus experience with the Financial Literacy module.

ENGAGEMENT SOLUTIONS

Speaking to the individual with more relevant content is an essential engagement strategy. By aligning your goals with what you know about your audience, you can meet people where they are on their journey to college. Your online orientation speaks to enrollees, new students who have made a commitment to attend. You can also speak to potential students, those who may want to attend but have yet to decide.

Customizing Content for New Students

Your online orientation is adaptable, providing three primary options to customize content.

• Self-Directed Content
• Profile-Directed Content
• Install another instance of your existing platform

You can create content tracks within your existing platform in one of two ways. Enrollees can choose their own adventure of discovery (self-directed content that can be experienced by everyone), and you can deliver content experienced only by certain student types (profile-directed content). There’s no limit to the number of content tracks you can create. Plus, you can assign administrators to manage each one.

The third way to serve a unique audience is to launch a separate instance of your platform. But don’t worry; we’ve simplified the process to maintain your branding and design. Here’s a recent example from McHenry County College in Crystal Lake, IL. McHenry's new student professionals first adopted Advantage Orientation^® for all new students and just recently launched a customized experience for dual enrollment students available in both English and Spanish.

Online Orientation for All Enrollees	Online Orientation for Dual Enrollment Students

Connecting with Potential Students

Our partnership with you has inspired the development of a new and exciting digital experience. These solutions are proving as engaging and effective as your online orientation, helping to cultivate more student applications and support enrollment goals. Advantage Recruiting^TM is meeting students and their families where they are early in their journey to college, at the pivot point of deciding which college to choose or deciding if college is right for them.

In a recent webinar, the team from Big Bend Community College in Moses Lake, WA, spoke to the benefits of having both recruiting and orientation systems in place to attract and nurture potential students and then welcome and prepare more new students than ever before.

LEARN MORE AND TRY IT HERE

This enrollment marketing solution can be adapted in a myriad of ways. Imagine going to a recruiting fair and simply providing a QR code to the potential students you meet. Then, when prospects and their families engage in the platform, you gain complete data transparency to track engagement in real time. You can even integrate this platform with your CRM to streamline you're entire process.

Are you monitoring changes in your student population? Do you need to nurture more potential students through your enrollment pipeline? The more you know about your audience, the easier it is to plan your content around what they want to know, what you need them to know, and when they need to know it. Know what we mean?

Of course, your Client Success Specialist is standing by to help you develop an expansion plan that fits your goals so you can adapt to the needs and interests of potential and new students in the most engaging way possible. Reach out to us to get started!

ADVANTAGE ONDEMAND^TM

A subscription to Advantage OnDemand^TM is the fastest and most affordable way to add high-quality video to your new student experience. Whether inside your Advantage Orientation^® or on your website, the demand for Advantage OnDemand^TM video content is rising, and for good reason.

10% OFF

Your First-Year Subscription to Advantage OnDemand^TM

FOR A LIMITED TIME

That’s an instant savings of $350! Your subscription includes access to scores of titles covering essential topics for a fraction of the cost of a single video.

2024 Top Streaming Orientation Videos

There’s nothing like an explainer video to simplify complicated topics. It’s got to be engaging, with just enough information to introduce the idea and show the viewer how to take more confident action. Here are the videos topping the leaderboard so far this year:

1. FAFSA Application
2. Understanding FERPA for Students
3. Disability Accommodations and Support
4. Make the Most of Your Tutoring Sessions

It’s the Perfect Time to Get Started!

Schedule a consultation with your Client Success Specialist to take advantage of this limited-time offer!

SUPPORTING YOUR SUCCESS

Your Client Success Team provides comprehensive support you can rely on. From training to troubleshooting to just touching base, each member of your Client Success team is privileged to guide your administrative experience. Your team can help you improve and expand your orientation platform to deliver the best onboarding experience imaginable!

If you’re a new administrator or anticipating a job change, keep Client Success in the loop for a smoother transition.

"I had not previously worked on a project of this scope and was not familiar with the technology at all, so I relied heavily on ADG’s customer support team and our account manager to provide me with guidance as I navigated the platform and made updates. Their customer support is incredible! They truly go above and beyond. Sally, Bryan, and Simon are amazing! From training me on the platform to supporting me throughout the project – they were there every step of the way."

Niki Allinson
Student Resource Development Coordinator, BAS-AM Student Success Coach
Big Bend Community College, Moses Lake North, Washington

Meet the Team

from left to right: Thingh Nguyen, Brett Whitaker, Sally Swan, Manager; Simon Morantes, and Warren Lavoie

With Advantage Orientation^® as your online orientation solution, it’s all about the value. However, if you launched your platform more than five years ago, not only are you likely to be missing out on the latest technological advancements, your institution may have adopted a new brand and a new reason to believe. 

Online Orientation Always On Brand

Your Trade-UP includes three fresh design concepts if you need to keep your branding aligned with your institutions latest identity and messaging standards. Here's an example from Virginia Commonwealth University.

Online Orientation at VCU - July 2015	Online Orientation at VCU - May 2024

You can earn an instant $10K Credit when you Trade UP!

LEARN HOW

CONFERENCES

North Carolina Community College System Conference

October 13-15 | Raleigh, NC

Visit Booth 52 | Attend this Conference Session with Sampson Community College

Annual NODA Conference | November 11-14 | Portland, OR

Visit Us in the Exhibit Hall | Attend the Session with the University of Arizona

Join Us for Special Partner Appreciation Reception

WEBINAR

Save the Date

Client Success Webinar | Wednesday, December 4  | 1 PM ET

Our story is about you and your success in providing virtual experiences to welcome and prepare more students than ever. You're all heroes and deserve to be celebrated. Here are some of the most recent, popular posts from across the social sphere featuring your successes. Follow, connect, share, and engage! #OnlineOrientation #DigitalExperiences #VirtualOnboarding #CollegeRecruiting

On Facebook	On LinkedIn

On Instagram	On X

We hope you found value in this edition of OPTIMIZE.

Use the form on this page to reach out to us.